Smart Merino filter by new zealand merino

Winter is here!

Winter is well and truly here in New Zealand.  This photo, submitted by one of our Smart Merino wearers, is taken from the back of Mt Hutt ski fields.  Looks like a beautiful day to be up in the mountain.  Have you got any plans for this season?  Check out our best selling products to make sure you are warm when you do head out. 

by Smart Merinoon July 28, 2016

Pondering whether to go outside or not?

Looks like its going to be another cold weekend in New Zealand.  The mountains are starting to get a nice dusting of snow and starting to look good for a nice late seasons.  This shot is actually from some of our team who moved to the UK 4 years ago.  They had back to back winters which needless to say was quite an experience.  They were very glad that they had multiple layers to wear when it was snowy days like this one.
by Smart Merinoon July 12, 2016

Where did your weekend take you?

What do you have planned for this weekend? Planning on leaving the house or just Netflix and chill?  We love getting out and exploring here at Smart Merino, however sometimes it's either too wet outside or we just don't feel like it.  This weekend is feeling like it could be a mix of both :-)
by Smart Merinoon July 08, 2016

Brass Monkeys pants & tops back in stock

Our team are always working hard to produce as much stock as possible but sometimes you guys buy so much that we just can't keep up with demand. Good news is that we have caught up with some key lines!  Check out your favourite product and buy today.
by Smart Merinoon July 06, 2016

Travel light with Smart Merino products

One of the reasons we love merino so much is because it's just so easy to travel with and suits any climate.  Some of our team are currently in the UK travelling but also setting up distribution so we are ready for winter in the Northern Hemisphere.  At the moment we ship , having a hub in the UK would speed up delivery times and reduce costs for our Smart Merino fans.
by Smart Merinoon July 04, 2016

A desert island or a cabin in the woods?

Of course for our business we would prefer a cabin in the woods :-)  Of course we do love getting out to the beach, we are from New Zealand after all.  Which do you prefer?
by Smart Merinoon June 16, 2016


Originating from New Zealand, SMART MERINO specialise in superior quality ethically sourced New Zealand made men’s & women’s 100% merino wool base layers, thermals, lingerie, underwear, accessories & more.



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